Pelican is now focusing on moving our market positioning — to emphasise the quality of our solution. This move is driven by a number of reasons: Our targeted market are premium brokers Market pressures Improving client retention Easier company to manage and recruit Opportunity in the market Improves margins Defines…

Is it possible to build a feature that is a win, win, win, win? We think we might have just built one…. Pelican has been watching other industries position themselves effectively around environmental and social causes. The intentions are not always clear — but does that matter? If I buy…

What is an influencer? According to the internet’s modern interpretation it is ’..a person who is regarded as an expert within their particular field that also has a steady following. People trust their opinions, …’ In the regulated world engaging with influencers is a minefield. In fact brokers are prohibited…

The changing face of the copy trading industry — Here is a summary of the history of the industry to date: 2010 — Invented by Zulu Trader (first commercial venture). Approved by the Greek (EU) regulator 2014 — First FCA approval awarded to Pelican (us) 2014 — eToro launches in Cyprus under CySec 2018 — Pelican switches to a…

A warning shot to all signal providers and partner brokers High Court Judgements on regulatory permissions aren’t always the most interesting reading, but at Pelican we’ve been keeping an eye on a particular case for a while and the judgement has certainly raised some eyebrows in our (home) office(s)! The…

We face an interesting set of circumstances. Mobile trading is popular. Social trading is popular. Most brokers have neither. Our model provides a B2B solution for brokers wanting a mobile social trading platform. eToro — the largest name in our industry, has been rumoured to be heading towards a valuation…

Combing our hair, straightening our tie-up and tucking in our shirt! Pelican is NOT hoisting the For Sale flag — this is simply about Pelican moving from a small to a medium size business. This requires us taking a good look at every part of the business: Clients (CRM) Employees Compliance Sales IT Operations Etc. To ensure that they are all…

Thus far 2020 has been a good year. We have momentum — and we can now boast some fantastic clients. We’ve navigated our way from start-up — to profitability — the next step is to become an established player and industry leader. However, I thought it might be candid for…

What’s the PLAN? Like all conceptual ideas, Pelican was created in an echo chamber. Initial development had a single minded focus on creating an integrated trade execution-meets-WhatsApp for the modern mobile trader. While this premise is still at our core — we’ve had to pivot — in part adjusting to…